Safety coaching & training for high-risk industry
We train safety professionals and frontline leaders to coach in the field — so risk gets surfaced, conversations change behaviour, and safety stops depending on compliance alone.
The shift
Most organisations in high-hazard work have mature systems and still see the same incidents repeat. The gap isn't another rule — it's capability. When leaders can coach instead of police, people speak up earlier, learning replaces blame, and risk gets managed where the work actually happens.
What we do
Practical, field-focused training grounded in modern safety science — New View, Human & Organisational Performance (HOP), and Safety-II. Built for the realities of the frontline, not the classroom.
Safety professionals and frontline leaders learn to hold coaching conversations that change how people work — questioning, listening, building trust, and turning routine checks into moments that matter.
Explore FoundationsA deeper pathway for those ready to build on Foundations — extending coaching skill, influence, and the ability to embed a learning culture across a team or site.
Explore AdvancedBring the programme to your organisation on-site, run it for a cohort, or license it to deliver at scale. We'll shape delivery around your operation.
Talk to usHow it works
We learn your context, your industry, and where your safety performance has plateaued.
Public cohort, on-site with your teams, or a licensed rollout — whatever fits your operation.
Coaching skills built through real practice, not slideware — ready to use the moment people are back on site.
Why us
Safety Coach International was founded by practitioners who've spent their careers in high-hazard environments — not consultants who've only read about them. We combine decades of frontline and operational experience with a grounding in modern safety science and professional coaching practice.
Advocate for workplace wellbeing and human performance, and a familiar voice in the safety coaching community. Ian has founded three ventures in the space — Safety Coach International, Wellbeing Daily and How2HOP — bringing a practical, people-first view of how safety actually changes on the ground.
LinkedInA former Senior WHS Consultant turned organisational coach, David created New View Safety Coach to move safety beyond compliance towards curiosity, conversation and trust. A Certified OHS Practitioner with executive coaching credentials, he reaches a global audience through New View Safety Coach and the Safety Differently Book Club in Perth.
LinkedInA GM/Director-level HSE, operations and training leader across petrochemicals, manufacturing, large-scale construction and iron ore mining. Tony has led safety and training on major resources and infrastructure projects, grounded in Safety-II, behavioural coaching and organisational change, with a Master's in Leading Innovation and Change.
LinkedInGrounded in the field
Real high-hazard experience, not theory.
Modern safety science
New View · HOP · Safety-II.
Real coaching craft
Practice-based skill, built to last.
Who it's for
Safety managers, HSE leads, and frontline supervisors carrying real responsibility for keeping others safe. We cut our teeth in high-risk industries — where the stakes are highest — but the coaching skills we teach change how people work in any workplace.
Insights
Practical thinking on coaching, human performance, and the shift from compliance to capability — written for people doing the work.
In mature safety systems the plateau isn't a motivation or compliance problem — it's a capability gap. Why writing more procedures stops working, and what closes the gap instead.
The single conversation shift that changes behaviour on the frontline — why telling manages the moment, and coaching builds judgement that lasts.
The modern safety science that underpins our approach — explained without the jargon. How Safety-II, New View and HOP fit together, and what they change on the ground.
Book a call and we'll help you find the right starting point.